Shopify Store Audit · Public Storefront
Merchant Report Apps · SEO · GEO · CRO · Theme

Tania Bulhões

A premium Brazilian home and tabletop brand running a custom Shopify theme on the Advanced plan. The store has a strong brand story and luxury aesthetic — but avoidable SEO, AI-search, and conversion gaps are holding back organic discovery and funnel efficiency.

Savings Summary

Annual opportunity

Annual savings available now
$0

No clear-cut broken or removable apps on the public storefront. Every detected app is actively loading.

    Possible Upside
    $0
    Active Apps
    0
    Unclear / Broken
    0
    Catalog Size
    419
    Executive Summary

    What matters first

      Issues

      Per-page findings

      Technical · SEO · GEO · CRO · UX issues captured across the storefront.

      Page Issue Category Severity Recommendation
      SEO

      Search engine health

      0

      Top SEO findings

        Key checks

        GEO — AI Search Readiness

        Generative Engine Optimization

        0
        Not AI-Optimized

        How visible the store is when customers ask ChatGPT, Perplexity, Google AI Overviews, Claude, or Copilot about Brazilian luxury tabletop, Limoges porcelain, or home scents.

        Action Item Difficulty Impact
        CRO

        Conversion funnel

        Awareness
        0
        Consideration
        0
        Purchase
        0
        Retention
        0
        Apps

        Detected app stack

        11 apps or platform features detected. All scripts load actively.

        App Status Evidence Pricing Savings if removed Recommendation
        Theme & Code

        Technical quality

        Theme: taniab-theme/live · Econverse schema v24.06.27.1
        Brand Identity

        Colors & consistency

        Extracted from the live theme CSS variables.

        The palette is restrained and luxury-appropriate: warm taupe #796e65 reads as the primary ink and button color, sage green #669156 is used for the announcement bar and hover states, and a cream surface #f5f2ed carries the footer and editorial blocks. Consistency across the homepage, PDPs, and footer is strong.

        Developer Cleanup

        Agency or dev follow-up

          Pricing Sources

          Reference links

            App pricing is an estimate using public Shopify App Store and vendor pricing pages. Actual billing depends on contact volumes, ticket counts, and plan tiers that are only visible inside the Shopify admin.

            Growth Roadmap

            Prioritized action plan

            Quick Wins

            1–2 days

              Medium-Term

              1–4 weeks

                Strategic

                1–3 months